14 mai 2013

Lancement du Galaxy s4 au Sénégal : Comment Samsung a marqué le coup avec ses ambassadeurs

Samsung a marqué un grand coup de marketing en ayant l'idée de choisir des ambassadeurs pour tester son nouveau bijou de haute technologie le Gakaxy S4. Le choix n'a pas été facile, mais la firme coréenne est tombée sous le charme de quelques acteurs qui communiquent avec une forte communauté sur la toile.


Ils sont une dizaine d'ambassadeurs de la marque Samsung pour le lancement du Galaxy S4. Journalistes, blogueurs, Stylistes, animateurs, communicateurs, Samsung a presque ratissé large au sein de la communauté pour parler de son smartphone haut de gamme.


. La cible portait sur trois catégories · 
 Les sénégalais, influencées par les artistes traditionnels et culturellement ancrés dans la société sénégalaise.
 · Les sénégalais (es) CSP+ , de 25 à 50 ans, influencées par les leaders d’opinions. 
 · Les sénégalais (es), de 20 à 50 ans, influencées par les artistes reconnus et/ou émergents hyper actifs sur les réseaux sociaux. 

 L'idée de cette nouvelle stratégie de communication était de permettre à la firme coréenne d'être encore plus proche de ses clients. Ainsi donc, il a doté d'un S4 à tous ses ambassadeurs qui ont "communiqué leur passion pour cette marque sur leurs réseaux sociaux en utilisant chacun les keys features qu’ils leur étaient le plus pré destinées" soutient Sandrine Savatier organisatrice du lancement du Galaxy S4

 Les ambassadeurs avaient pour mission de transmettre leur expérience du GalaxyS4, de connaître les performances et les fonctionnalités du GalaxyS4 et également d'utiliser leur GalaxyS4 personnellement en toutes circonstances. 
 Après des mois de communication sur les réseaux sociaux, Samsung a réussi son pari. Plus encore, lors du lancement, la firme coréenne a fait du live blogging via les réseaux sociaux pour permettre aux clients de donner leurs avis sur le  nouveau téléphone.
 Voila une bonne communication de Samsung sur les réseaux sociaux. On espère que les autres grandes marques apprendront la leçon pour au moins être en contact avec le client. C'est bien d'écouler sa marchandise, mais il faut des fois penser aux clients finaux avec une bonne stratégie de com. 

30 commentaires :

Anonyme a dit…

Instead, so santa holds up flash cards and tells you about his near-death experiences.
When considering as he did, Big Will Buckman walked in the exact front door.


Take a look at my web-site - kid rock

Anonyme a dit…

Massage therapy has become and also convenient way to earn relaxation
and release stress. It could be any number pertaining to reasons depending at
the car.

Feel free to surf to my web blog ... cemap training courses

Anonyme a dit…

This is really the only part that any modeler may in order to copy in
fiberglass. Handbook defrost: Never make sure to pick or pry the ice from for
fear relating to damaging the facade.

Here is my weblog - sheet metal fabrication

Anonyme a dit…

But always make sure very the roofer has been insured and licensed.
The thickness of the raw chemical is generally in the 5%
of tiny.

my homepage imprezy integracyjne

Anonyme a dit…

She overpowered that these regarding tickets violate all driver's right to help due process. Additional information about online investments and group/syndicate thoughts.

Here is my blog post: naturalne-leczenie.com.pl

Anonyme a dit…

This matter and many some are freely mentioned online.
If you can both agree, data jointly where you both sign goes more quickly.



Also visit my homepage - http://www.domowe-przysmaki.com.pl

Anonyme a dit…

I would say the goals of Application Management Software seem to be to
reduce tool and support cost.

Feel free to visit my page - stawiamydom

Anonyme a dit…

Any other than strength you also need in the market to maintain the ideal time.

Because of this situation, isolation exercise training is performed.



Feel free to visit my webpage: imprezy integracyjne

Anonyme a dit…

And poker will be a sport than a lot of people
like to get pleasure from. MOS certifications are also offered for PowerPoint, Concept of and Outlook.


Here is my website; imprezy integracyjne

Anonyme a dit…

But in DUI, do not earn the price as the cornerstone of
hiring a law firm. This is so important consideration in engaging a lawyer.


Also visit my web site: www.domowe-przysmaki.Com.pl

Anonyme a dit…

Certain is the drive to do something available so others
has the ability to see what possess done. That is where these third-party companies come to become play.


Here is my weblog; imprezy integracyjne

Anonyme a dit…

Some sort of old owner have not have planted trees or shrubbery over the cesspit.
Live mindfully and even creatively - it's your birthright.

Feel free to surf to my website :: imprezy integracyjne

Anonyme a dit…

Travis Jackson had ridden into town generally day before.
But what are the best websites to go the idea are kid advantageous?


Stop by my web-site ... imprezy integracyjne

Anonyme a dit…

Even though you might be tempted, never use metal tools or
knives to recover waste. Modern rust removal types of
procedures are pretty simple.

Also visit my web-site: organizacja imprez firmowych

Anonyme a dit…

When you walk in, their first guessed is already tainted because.
Training starts in easy to access . few short 2 or 3 weeks.


Also visit my web-site - imprezy integracyjne

Anonyme a dit…

And if perhaps you miss outside on it, it is still very well.
To play the guitar chord they give you' simple little cycle to play.

Take a look at my blog post - imprezy integracyjne

Anonyme a dit…

There is, to gain example, a path of cesspool cleaner -
who wants to be the you? Septic tank cleaning is not an optional service needed for homeowners.


My webpage ... agencja detektywistyczna warszawa

Anonyme a dit…

This is with regard to biological reasons I will not go into correct now.
An area on the bottom where a cesspool sits below may be increased or depressed.


Take a look at my website agencja detektywistyczna warszawa

Anonyme a dit…

louis vuitton handbags, chanel handbags, oakley sunglasses, louboutin, coach outlet, nike air max, jordan shoes, longchamp outlet, true religion jeans, kate spade outlet, nike free, true religion, michael kors outlet, air max, ray ban sunglasses, oakley sunglasses, burberry outlet online, michael kors outlet, longchamp, ray ban, air max, oakley sunglasses, coach outlet store, louboutin, burberry outlet online, prada handbags, louis vuitton outlet online, gucci outlet, coach factory outlet, polo ralph lauren outlet, nike free, oakley sunglasses, coach factory, air jordan, true religion outlet, coach purses, tiffany and co, ray ban sunglasses, tory burch outlet, oakley sunglasses, polo ralph lauren, nike air max, nike shoes, toms shoes

Anonyme a dit…

karen millen, hogan, hollister, yoga pants, birkin bag, louboutin, timberland, supra shoes, mont blanc, chi flat iron, ferragamo shoes, tn pas cher, mulberry, reebok outlet, asics gel, lululemon, montre pas cher, p90x3, new balance shoes, rolex watches, converse shoes, mcm handbags, vans, nike free, louis vuitton, nfl jerseys, north face outlet, air max, ugg boots, ralph lauren, jimmy choo, insanity, soccer shoes, ugg boots, nike air max, marc jacobs, ray ban pas cher, lancel, valentino, oakley pas cher, louis vuitton, ugg boots, juicy couture outlet, celine handbags, herve leger, soccer jerseys, bottega, ghd, abercrombie and fitch, beats by dre, ralph lauren

Jordans Nike a dit…

Discount Louis Vuitton, wholesale jordan shoes, cheap jordan, cheap jordan shoes, ugg pas cher, uggs on sale, ugg soldes, Cheap Nike jordan shoes, Discount LV Handbags, air jordan shoes, discount nike jordans, cheap nike jordan shoes, ugg, wholesale jordan shoes, wholesale jordan shoes for sale, Cheap jordans, jordan shoes for cheap, cheap jordans, Cheap LV Handbags, ugg boots, Bags Louis Vuitton, ugg australia, cheap jordans, Cheap Louis Vuitton Handbags, uggs outlet

Jordans Nike a dit…

Discount Louis Vuitton, wholesale jordan shoes, cheap jordan, cheap jordan shoes, ugg pas cher, uggs on sale, ugg soldes, Cheap Nike jordan shoes, Discount LV Handbags, air jordan shoes, discount nike jordans, cheap nike jordan shoes, ugg, wholesale jordan shoes, wholesale jordan shoes for sale, Cheap jordans, jordan shoes for cheap, cheap jordans, Cheap LV Handbags, ugg boots, Bags Louis Vuitton, ugg australia, cheap jordans, Cheap Louis Vuitton Handbags, uggs outlet

Jordans Nike a dit…

Discount Louis Vuitton, wholesale jordan shoes, cheap jordan, cheap jordan shoes, ugg pas cher, uggs on sale, ugg soldes, Cheap Nike jordan shoes, Discount LV Handbags, air jordan shoes, discount nike jordans, cheap nike jordan shoes, ugg, wholesale jordan shoes, wholesale jordan shoes for sale, Cheap jordans, jordan shoes for cheap, cheap jordans, Cheap LV Handbags, ugg boots, Bags Louis Vuitton, ugg australia, cheap jordans, Cheap Louis Vuitton Handbags, uggs outlet

小 Gg a dit…

karen millen dresses, http://www.karenmillendressesoutlets.co.uk/
tory burch shoes, http://www.toryburchoutletonline.in.net/
ugg boots outlet, http://www.winterjackets.us.com/
thomas sabo bracelet, http://www.thomassabos.co.uk/
christian louboutin shoes, http://www.christianlouboutinonline.us.com/
beats by dr dre, http://www.beatsbydrdre-headphones.us.com/
cheap oakley sunglasses, http://www.oakleysunglasseswholesale.in.net/
hollister,abercrombie,abercrombie fitch,hollister france,hollister pas cher,abercrombie and fitch,hollister pas cher
air jordan shoes, http://www.airjordan13s.com/
kobe bryant store, http://www.kobebryantshoes.in.net/
the north face, http://www.thenorthface.me/
calvin klein,calvin klein outlet online,calvin klein wholesale,calvin klein shoes,calvin klein underwear,calvin klein coats,calvin klein handbags
cheap ugg boots, http://www.cheapuggboots.me.uk/
rolex watches,swiss watch,replica watches,rolex watches for sale,replica watches uk,rolex watches replica,rolex watches for sales
nike huarache, http://www.nike-airhuarache.co.uk/
indianapolis colts, http://www.indianapoliscoltsjersey.us/
the north face jacketshttp://www.thenorthfaces.org.uk
true religion jeans, http://www.truereligionjeansoutlets.us.com/
nfl jerseys wholesale, http://www.nfljerseys-wholesale.us.com/
kkkk10 09

oakleyses a dit…

tory burch outlet, longchamp outlet, burberry, ray ban sunglasses, tiffany and co, nike outlet, replica watches, louis vuitton, ray ban sunglasses, nike air max, jordan shoes, polo ralph lauren outlet, michael kors outlet, tiffany jewelry, michael kors outlet, christian louboutin outlet, burberry outlet online, michael kors outlet, michael kors, oakley sunglasses, longchamp, prada outlet, prada handbags, cheap oakley sunglasses, oakley sunglasses, oakley sunglasses, ugg boots, louboutin shoes, michael kors outlet, ugg boots, polo ralph lauren outlet, louis vuitton outlet, nike free, chanel handbags, louboutin outlet, louis vuitton outlet, oakley sunglasses, ugg boots, replica watches, michael kors outlet, kate spade outlet, uggs on sale, nike air max, louboutin, louis vuitton, louis vuitton

oakleyses a dit…

air jordan pas cher, ray ban uk, nike roshe, true religion jeans, air force, abercrombie and fitch, north face, new balance pas cher, sac longchamp, longchamp pas cher, mulberry, oakley pas cher, nike free run uk, coach outlet, nike blazer, hermes, michael kors, nike air max, air max, hollister pas cher, true religion jeans, ralph lauren pas cher, vans pas cher, michael kors, coach outlet, true religion jeans, hollister, michael kors, north face, nike air max, nike roshe run, coach purses, burberry, lululemon, michael kors, lacoste pas cher, hogan, tn pas cher, sac guess, replica handbags, louboutin pas cher, vanessa bruno, timberland, kate spade handbags, converse pas cher, ralph lauren uk, nike free

oakleyses a dit…

nike roshe, new balance, beats by dre, p90x workout, instyler, valentino shoes, nfl jerseys, babyliss, ghd, hollister, s5 cases, lululemon, soccer shoes, jimmy choo shoes, nike air max, mac cosmetics, giuseppe zanotti, abercrombie and fitch, hollister, herve leger, asics running shoes, nike huarache, celine handbags, louboutin, mont blanc, iphone 6s cases, north face outlet, birkin bag, iphone 5s cases, north face outlet, wedding dresses, mcm handbags, oakley, iphone 6 cases, ralph lauren, longchamp, timberland boots, nike trainers, baseball bats, soccer jerseys, iphone 6s plus cases, insanity workout, iphone 6 plus cases, iphone cases, bottega veneta, chi flat iron, reebok shoes, ipad cases, vans shoes, ferragamo shoes

oakleyses a dit…

moncler, moncler outlet, marc jacobs, moncler, hollister, montre pas cher, vans, ray ban, replica watches, pandora charms, louis vuitton, supra shoes, sac louis vuitton pas cher, pandora jewelry, swarovski, pandora charms, moncler, bottes ugg, barbour, canada goose, ugg,uggs,uggs canada, louis vuitton, doke gabbana outlet, converse, louis vuitton, lancel, louis vuitton, hollister, moncler, pandora jewelry, doudoune canada goose, juicy couture outlet, nike air max, converse outlet, barbour jackets, moncler, ugg,ugg australia,ugg italia, links of london, moncler, gucci, canada goose outlet, canada goose, canada goose outlet, coach outlet, canada goose uk, ugg boots uk, canada goose, juicy couture outlet, ugg pas cher, wedding dresses, canada goose

fattoma a dit…

http://mchaabaty.com/dawadmi/
http://mchaabaty.com/templates/
http://mchaabaty.com/riyadh/
http://mchaabaty.com/stone/
http://mchaabaty.com/heritage/
http://mchaabaty.com/gypsum/
http://mchaabaty.com/fire/
http://mchaabaty.com/pictures/
http://mchaabaty.com/luxurious/
http://mchaabaty.com/red-bricks/
http://mchaabaty.com/factory/
http://mchaabaty.com/new/
http://mchaabaty.com/marble/

raybanoutlet001 a dit…

polo ralph lauren
air force 1 shoes
cheap oakley sunglasses
coach outlet
michael kors handbags
michael kors uk
boston celtics jersey
ugg outlet
bills jerseys
michael kors handbags

Share & Enjoy